{"id":12887,"date":"2025-08-07T18:55:49","date_gmt":"2025-08-07T13:25:49","guid":{"rendered":"https:\/\/www.torusdigital.com\/toruscope\/?p=12887"},"modified":"2025-11-10T13:39:12","modified_gmt":"2025-11-10T08:09:12","slug":"bluestone-jewellery-ipo-opens","status":"publish","type":"post","link":"https:\/\/www.torusdigital.com\/toruscope\/news\/bluestone-jewellery-ipo-opens\/","title":{"rendered":"BlueStone Jewellery IPO Opens: Key Details Investors Shouldn\u2019t Miss"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section el_id=&#8221;blog-inner-layout&#8221;][vc_row overlay_dotted=&#8221;&#8221;][vc_column el_class=&#8221;blog_primary&#8221;][vc_row_inner][vc_column_inner][vc_column_text css=&#8221;&#8221;]<span style=\"font-weight: 400;\">BlueStone Jewellery and Lifestyle Limited is set to launch its <a href=\"https:\/\/www.torusdigital.com\/ipo\">Initial Public Offering (IPO)<\/a>, offering investors a chance to participate in one of India&#8217;s leading digital-first, omnichannel jewellery brands in the jewellery and lifestyle sector. The company, known for its contemporary diamond, gold, and studded jewellery, operates a robust network of both online platforms and physical stores.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article provides key details about the <\/span><a href=\"https:\/\/www.torusdigital.com\/ipo\/bluestone-jewellery-lifestyle-ltd-ipo\"><span style=\"font-weight: 400;\">BlueStone Jewellery IPO<\/span><\/a><span style=\"font-weight: 400;\"> for prospective investors.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"About_BlueStone_Jewellery_Lifestyle_Ltd\"><\/span><b>About BlueStone Jewellery &amp; Lifestyle Ltd.<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Founded in 2011, BlueStone Jewellery &amp; Lifestyle Ltd. has evolved from an online-only retailer to a major omnichannel player.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company&#8217;s business model integrates a strong digital presence with a rapidly expanding network of physical stores, which serve as experience centres. As of March 31, 2025, BlueStone operates 275 stores across 117 cities and offers a vast catalogue of over 7,400 unique designs. The company&#8217;s in-house manufacturing capabilities, supported by technology like 3D printing, ensure quality control and a quick time-to-market for new designs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Backed by prominent investors like Ratan Tata, Accel, and Peak XV, BlueStone has a primary focus on the high-value, design-led studded jewellery segment, which accounts for a significant portion of its revenue.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"BlueStone_Jewellery_IPO_Details\"><\/span><b>BlueStone Jewellery IPO Details<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The BlueStone Jewellery IPO is a book-built issue aiming to raise \u20b91,540.65 crore. It is a combination of a fresh issue of \u20b9820 crore and an Offer for Sale (OFS) of \u20b9720.65 crore. The IPO will be listed on both the BSE and NSE.<\/span><\/p>\n<p><a href=\"https:\/\/torusdigital.go.link\/hgQeE\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"responsive-img aligncenter\" src=\"https:\/\/www.torusdigital.com\/toruscope\/wp-content\/uploads\/2025\/07\/Desktop-1.jpg\" alt=\"\" width=\"451\" height=\"326\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Important_IPO_Timeline\"><\/span><b>Important IPO Timeline<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<tbody>\n<tr>\n<td><b>Event<\/b><\/td>\n<td><b>Date<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>IPO Open Date<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Mon, Aug 11, 2025<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>IPO Close Date<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Wed, Aug 13, 2025<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Tentative Allotment<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Thu, Aug 14, 2025<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Initiation of Refunds<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Mon, Aug 18, 2025<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Credit of Shares to Demat<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Mon, Aug 18, 2025<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Tentative Listing Date<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Tue, Aug 19, 2025<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Cut-off time for UPI mandate confirmation<\/b><\/td>\n<td><span style=\"font-weight: 400;\">5 PM on August 13, 2025<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Key_IPO_Details\"><\/span><b>Key IPO Details<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<tbody>\n<tr>\n<td><b>IPO Detail<\/b><\/td>\n<td><b>Details<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>IPO Date<\/b><\/td>\n<td><span style=\"font-weight: 400;\">August 11, 2025 to August 13, 2025<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Listing Date<\/b><\/td>\n<td><span style=\"font-weight: 400;\">&#8211;<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Face Value<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b91 per share<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Issue Price Band<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9492 to \u20b9517 per share<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Lot Size<\/b><\/td>\n<td><span style=\"font-weight: 400;\">29 Shares<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Sale Type<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Fresh Capital-cum-Offer for Sale<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Total Issue Size<\/b><\/td>\n<td><span style=\"font-weight: 400;\">2,97,99,798 shares (aggregating up to \u20b91,540.65 Cr)<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Fresh Issue<\/b><\/td>\n<td><span style=\"font-weight: 400;\">1,58,60,735 shares (aggregating up to \u20b9820.00 Cr)<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Offer for Sale<\/b><\/td>\n<td><span style=\"font-weight: 400;\">1,39,39,063 shares of \u20b91 (aggregating up to \u20b9720.65 Cr)<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Issue Type<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Bookbuilding IPO<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Listing At<\/b><\/td>\n<td><span style=\"font-weight: 400;\">BSE, NSE<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Share Holding Pre Issue<\/b><\/td>\n<td><span style=\"font-weight: 400;\">13,54,59,637 shares<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Share Holding Post Issue<\/b><\/td>\n<td><span style=\"font-weight: 400;\">15,13,20,372 shares<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Lot_Size_of_BlueStone_Jewellery_IPO\"><\/span><b>Lot Size of BlueStone Jewellery IPO<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<tbody>\n<tr>\n<td><b>Application<\/b><\/td>\n<td><b>Lots<\/b><\/td>\n<td><b>Shares<\/b><\/td>\n<td><b>Amount<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Retail (Min)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">1<\/span><\/td>\n<td><span style=\"font-weight: 400;\">29.00<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b914,993<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Retail (Max)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">13<\/span><\/td>\n<td><span style=\"font-weight: 400;\">377.00<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b91,94,909<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>S-HNI (Min)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">14<\/span><\/td>\n<td><span style=\"font-weight: 400;\">406<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b92,09,902<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>S-HNI (Max)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">66<\/span><\/td>\n<td><span style=\"font-weight: 400;\">1,914.00<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b99,89,538<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>B-HNI (Min)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">67<\/span><\/td>\n<td><span style=\"font-weight: 400;\">1,943.00<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b910,04,531<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"BlueStone_Jewellery_Ltd_Financials\"><\/span><b>BlueStone Jewellery Ltd. Financials<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">BlueStone Jewellery &amp; Lifestyle Ltd. has demonstrated robust revenue growth, with its total operating revenue reaching \u20b91,830.04 crore in FY25, up from \u20b91,303.49 crore in FY24, marking a 40% increase. However, the company has not yet achieved profitability, with a net loss of \u20b9221.84 crore in FY25, compared to a net loss of \u20b9142.24 crore in FY24, reflecting a 56% drop in PAT. Despite this, BlueStone has turned EBITDA positive, with an EBITDA of \u20b973.16 crore in FY25, compared to \u20b953.05 crore in FY24, indicating improved operational efficiency as it scales its business.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Key_Performance_Indicators_as_of_March_31_2025\"><\/span><b>Key Performance Indicators (as of March 31, 2025)<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ROE (Return on Equity):<\/b><span style=\"font-weight: 400;\"> -34.53%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>ROCE (Return on Capital Employed):<\/b><span style=\"font-weight: 400;\"> -3.67%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>PAT Margin:<\/b><span style=\"font-weight: 400;\"> -12.53%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>EBITDA Margin:<\/b><span style=\"font-weight: 400;\"> 4.13%<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Net Debt\/Equity (without GML):<\/b><span style=\"font-weight: 400;\"> 0.66<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pre-IPO P\/E:<\/b><span style=\"font-weight: 400;\"> N\/A (due to negative earnings)<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Company_Financial_Snapshot_%E2%82%B9_in_Crores\"><\/span><b>Company Financial Snapshot (\u20b9 in Crores)<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<tbody>\n<tr>\n<td><b>Period Ended<\/b><\/td>\n<td><b>31 Mar 2025<\/b><\/td>\n<td><b>31 Mar 2024<\/b><\/td>\n<td><b>31 Mar 2023<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Assets\u00a0<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b93,532.28\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b92,453.49\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b91,255.49\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Total Income<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b91,830.04\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b91,303.49\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9787.89\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Profit After Tax<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9-221.84\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9-142.24\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9-167.24<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>EBITDA<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b973.16\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b953.05\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9-56.03\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Reserves &amp; Surplus<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9877.12\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9346.28\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9-81.06\u00a0<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Total Borrowing<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9728.62\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9430.43<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u20b9228.42\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span class=\"ez-toc-section\" id=\"Use_of_IPO_Proceeds\"><\/span><b>Use of IPO Proceeds<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The net proceeds from the fresh issue component of the IPO are intended for several strategic purposes, including:<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"BlueStone_Jewellery_IPO_Peer_Comparison\"><\/span><b>BlueStone Jewellery IPO Peer Comparison<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">BlueStone operates in a highly competitive jewellery market. Its peers include established players like <\/span><a href=\"https:\/\/www.torusdigital.com\/stocks\/titan-company-ltd-share-price\"><span style=\"font-weight: 400;\">Titan Company<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.torusdigital.com\/stocks\/kalyan-jewellers-india-ltd-share-price\"><span style=\"font-weight: 400;\">Kalyan Jewellers<\/span><\/a><span style=\"font-weight: 400;\">, and <\/span><a href=\"https:\/\/www.torusdigital.com\/stocks\/senco-gold-ltd-share-price\"><span style=\"font-weight: 400;\">Senco Gold<\/span><\/a><span style=\"font-weight: 400;\">. While these companies have a long history and strong market presence, BlueStone differentiates itself with its digital-first, omnichannel approach and focus on contemporary, design-led jewellery. Investors should consider the relative valuations, growth strategies, and profitability of these companies when evaluating the BlueStone IPO.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><b>Conclusion<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The BlueStone Jewellery IPO presents an investment opportunity in India&#8217;s fast-growing, organised jewellery market. The company&#8217;s omnichannel model, strong brand, and impressive revenue growth are key strengths. However, investors must be mindful of the company\u2019s continued losses and its valuation, which is based on future growth prospects rather than current profitability. This IPO may be suited for investors with a high-risk appetite and a long-term investment horizon, who are confident in the company&#8217;s ability to achieve profitability through operational leverage and continued expansion.<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h6>Share this article<\/h6>\n<div class=\"cscra-social square cscra-socials-679c8a1122c00\">\n        <a href=\"\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.torusdigital.com%2Ftoruscope%2Fnews%2Fbluestone-jewellery-ipo-opens%2F&t=BlueStone+Jewellery+IPO+Opens%3A+Key+Details+Investors+Shouldn%E2%80%99t+Miss\" class=\"facebook\" data-toggle=\"tooltip\" data-placement=\"top\" title=\"Share On Facebook\" target=\"_blank\"><i class=\"fa fa-facebook\"><\/i><\/a>\n        <a href=\"\/\/twitter.com\/intent\/tweet?text=BlueStone+Jewellery+IPO+Opens%3A+Key+Details+Investors+Shouldn%E2%80%99t+Miss&url=https%3A%2F%2Fwww.torusdigital.com%2Ftoruscope%2Fnews%2Fbluestone-jewellery-ipo-opens%2F\" class=\"twitter\" data-toggle=\"tooltip\" data-placement=\"top\" title=\"Share On Twitter\" target=\"_blank\"><i class=\"fa-brands fa-x-twitter\"><\/i><\/a>\n        <a href=\"https:\/\/api.whatsapp.com\/send?text=BlueStone+Jewellery+IPO+Opens%3A+Key+Details+Investors+Shouldn%E2%80%99t+Miss - https%3A%2F%2Fwww.torusdigital.com%2Ftoruscope%2Fnews%2Fbluestone-jewellery-ipo-opens%2F\" class=\"whatsapp\" data-toggle=\"tooltip\" data-placement=\"top\" title=\"Share On WhatsApp\" target=\"_blank\"><i class=\"fa fa-whatsapp\"><\/i><\/a>\n        <a href=\"\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.torusdigital.com%2Ftoruscope%2Fnews%2Fbluestone-jewellery-ipo-opens%2F&title=BlueStone+Jewellery+IPO+Opens%3A+Key+Details+Investors+Shouldn%E2%80%99t+Miss\" class=\"linkedin\" data-toggle=\"tooltip\" data-placement=\"top\" title=\"Share On Linkedin\" target=\"_blank\"><i class=\"fa fa-linkedin\"><\/i><\/a>\n    <\/div>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"[vc_section el_id=&#8221;blog-inner-layout&#8221;][vc_row overlay_dotted=&#8221;&#8221;][vc_column el_class=&#8221;blog_primary&#8221;][vc_row_inner][vc_column_inner][vc_column_text css=&#8221;&#8221;]BlueStone Jewellery and Lifestyle Limited is set to launch its Initial Public Offering (IPO), offering investors a chance to participate in one of India&#8217;s leading digital-first, omnichannel jewellery brands in the jewellery and lifestyle sector. The company, known for its contemporary diamond, gold, and studded jewellery, operates a robust network of","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[5,169],"tags":[],"class_list":["post-12887","post","type-post","status-publish","format-standard","hentry","category-ipo","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BlueStone Jewellery IPO Opens: Key Details, Financials, and Investment Opportunity<\/title>\n<meta name=\"description\" content=\"Discover the BlueStone Jewellery IPO launching on August 11, 2025. Get key details on the issue size, price band, financial performance, and the company&#039;s strategic plans.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.torusdigital.com\/toruscope\/news\/bluestone-jewellery-ipo-opens\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BlueStone Jewellery IPO Opens: Key Details, Financials, and Investment Opportunity\" \/>\n<meta property=\"og:description\" content=\"Discover the BlueStone Jewellery IPO launching on August 11, 2025. 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